November 20, 2012
1 min read

Consumerism distorts the holiday season

The holiday season is nowhere near, yet stores like Target have already started airing commercials on television showing snow, Christmas lights and a giant bull terrier carrying a gift bag promoting the Holiday season.

Each year Holiday ads come out progressively earlier. Both Halloween and the November elections didn’t hold back stores from airing their first Holiday ad of the year in October.

Over the past years retailers have forced new generations to forget about what Holidays like Christmas are really about and transformed them into a consumer season.

With a rough economy, retailers are trying to put themselves out there to get as much money as they can. But they have to respect the original intent of why we celebrate the Holidays, especially Thanksgiving since a lot of people decide to camp outside of retail stores for black Friday instead of spending time with their families on Thanksgiving.

The older generations should try to reduce the exposure of media to the new generations by limiting their time in front of a television set or a computer and their cell phone usage that way the Holidays don’t end up turning completely into a consumer season in the future.


Previous Story

Dons lose big in key to county game

Next Story

Dine in, not out, this Thanksgiving

Latest from Blog

Campus construction update

Filling cracks on the roof of the Technical Arts Building. Synthetic turf on the football field. Repairs made to the swimming pool. Three construction projects that are part of the Santa Ana

New artificial intelligence courses launch this fall

Five new artificial intelligence courses launched this fall semester as part of the Associate of Science Degree in Artificial Intelligence for Business and certificate program. Students will receive hands-on training in AI

Dons open season with exhibition against Rams

With the fall semester back in swing, the Santa Ana College football team started its season with an exhibition match against Victor Valley College last Saturday. Although no score was kept, both

In Photos: final days of print production

After facing many editorial challenges, el Don editorial staff published their Spring 2025 student newspaper magazine this semester. The photographs presented document el Don editorial staff producing their newspaper issue. After almost
Go toTop